Belavia Presents New Plane and Livery

On August 15, Belavia, the national airline company of Belarus, presented a new plane, Boeing 737 Next Generation. In addition, the company officially revealed its new livery, featuring cornflower, a traditional Belarusian flower, which is considered a symbol of purity, affability and friendliness.

The new aircraft is designed to carry 189 passengers in the economy class. Belavia plans to use the new Boeing for both charter and regular flights. The first commercial flight is set for August 20, following the completion of all customs and technical procedures.

This is the first of the three Boeing planes that Belavia bought from the manufacturer. This type of aircraft has a better flight range and fuel efficiency. Belavia expects that the increased number of planes will allow to continue the company's strategy for the systematic reduction of air travel prices.

Two American design consultancies worked on the rebranding of Belavia, namely, a global design consultancy based in Seattle created the interior design for the aircraft and another agency worked on the new livery. However, the idea to use cornflower as a new symbol of the company belongs to a Belarusian who works as a creative director at one of Moscow agencies. He was included in the design group that worked on the new livery.

Anatoly Gusarov, General Director at Belavia, said that the new planes will be repaid within 12 years.

Belavia Presents New Plane and Livery

Source: TUT.by